New Life Fitness treadmill line delivers health club quality, but uniquely designed for the home

T5-0, T5-5 and T7-0 sleek, contemporary forms complement home décor
T7-0 features user-adjustable cushioning

SCHILLER PARK, Ill. – Nov. 8, 2005 – Life Fitness, the leading manufacturer of commercial cardiovascular and strength-training equipment, today introduced a new line of home treadmills that deliver health club quality, but are uniquely designed for the home with a variety of home-friendly features and design elements to complement any home’s décor. The new T5-0 (pronounced Tee Five Oh), T5-5 and T7-0 treadmills feature a contemporary design, super-quiet operation, a low step-up height, easy-access controls and warm amber console lighting. The T7-0 even lets users easily select their own cushioning levels to meet their preferences.

“The better the fitness equipment suits a user’s lifestyle, the more likely a user will achieve his or her fitness goals,” said Dan Wille, vice president, Consumer Retail Business, Life Fitness. “That’s the guiding principle behind Environment Specific Design, a new approach that we’re using to develop all of our Life Fitness products. The T5-0, T5-5 and T7-0 treadmills were designed specifically for the home, incorporating the best of contemporary industrial design with features that make it easy and convenient to work out in the comfort of your own home.”

The new treadmills feature the patented FlexDeck shock absorption system found on all Life Fitness treadmills, which reduces impact to joints by nearly 30 percent compared with non-cushioned treadmills. The T7-0 treadmill takes shock absorption to the next level with FlexDeck Select, which allows an exerciser to easily adjust the cushioning of the deck to any of three different settings to mimic different outdoor surface conditions, such as grass, a running track or concrete, or to accommodate different cushioning preferences among multiple users in a household.

Home-friendly features and design elements

Uniquely designed for the home, the new treadmills boast a sleek, contemporary design with no exposed bolts or screws.

“We designed them with an aesthetically pleasing appearance so people would be proud to display them in their homes,” Wille said.

All three models are powered by an extremely quiet 3.0 HP MagnaDrive motor system that lets users easily watch TV or listen to music at normal volume levels while working out and won’t disturb others during early-morning workouts. Exercisers also can shut off all the treadmill’s lights and, for even quieter operation, turn off all beep tones. The most-used buttons are within easy reach on their own optimally angled control pad, while the T5-5 and T7-0 models include deluxe consoles with touch-sensitive controls and interactive lighting.

Removable, dishwasher-safe cup holders make for easy cleaning, and for families with children, the electronic child-safety lockout helps keep youngsters from using the treadmills unsupervised.

The treadmills also offer up to 18 different pre-programmed workouts, along with custom programs that can be created for different users. These programs can store personal settings, favorite programs, preferred speeds, preferred incline positions and custom programs for up to four users. Exercisers also can create customized programs and track and record their progress over time. The treadmills’ five HeartSync heart-rate controlled programs will automatically measure the exerciser’s heart rate and adjust the incline in 0.1 percent increments to keep users in their target heart rate zones.

In addition, a 10,000 steps program on the T5-5 and T7-0 treadmills can help users achieve a 10,000-steps-per-day goal, a recommended way to improve overall health and help increase fitness levels by focusing on counting steps instead of calories or miles.

Availability, warranty and price

All three treadmills will be available at specialty retail stores beginning in November. The T5-0 has a manufacturer’s suggested retail price of $3,499; the T5-5 is $3,999; and the T7-0 is $4,499. Each unit includes a limited lifetime warranty on the frame and the Lifespring shock absorbers, 10 years on the motor, seven years on the electrical and mechanical parts and one year on labor. To locate the nearest dealer, visit www.lifefitness.com or call toll-free 1-888-FIT-4-LIFE (1-888-348-4543).

About Life Fitness

Life Fitness, a division of Brunswick Corporation (NYSE: BC), is the global leader in designing and manufacturing a full line of high-quality fitness equipment for commercial and consumer use. It is the largest commercial fitness equipment provider in the world and the only fitness equipment manufacturer that has been providing premium equipment for more than 27 years. Life Fitness’ cardiovascular and strength-training products, including the renowned Lifecycle exercise bike, are used worldwide in health clubs, fitness centers and wellness facilities, as well as in homes. The company is headquartered near Chicago and distributes its equipment in more than 120 countries.

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Life Fitness, FlexDeck, MagnaDrive, HeartSync and Lifecycle are trademarks and/or registered trademarks of Brunswick Corporation.

Life Fitness, 5100 River Road, Schiller Park, Ill. 60176. Phone: 847.288.3300, www.lifefitness.com

 

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